DISTRIBUTION & CONTENT

Group business is a cornerstone of the hospitality industry and vital to your venue's success. But when sales cycles stretch across several fiscal quarters, your distribution strategy, pipeline, as well as data and focus must be topnotch. Newmarket International's distribution & content solutions help sales & catering teams keep group business coming in by integrating systems and optimizing data, helping you to find and win new business, optimize the sales process, and keep hotel group sales on brand.

• Are you managing your online information and reputation effectively, including your brand.com and social networks?
• How do you keep escalation tracking from becoming an escalating headache?
• What is your current cost-per-lead? What is the true cost of non-response?

Leverage Newmarket International's Web & Social Toolkit, fully integrated with MeetingBroker, to optimize your multi-channel lead distribution strategy, enabling you to better understand your high-value online channels, as well as measure response times and increase your win rate.